HomeCompareNLSN vs PEP

NLSN vs PEP: Dividend Comparison 2026

NLSN yields 35.03% · PEP yields 3.66%● Live data

vsPost on X →
After 10 years · $10,000 invested · DRIP enabled
🏆 PEP wins by $118.4K in total portfolio value· pulled ahead in Year 5
10 years
NLSN
NLSN
● Live price
35.03%
Share price
$27.98
Annual div
$9.80
5Y div CAGR
-50%
Payout ratio
50%
After 10 yrs · $10,000 · DRIP
Portfolio value
$26.3K
Annual income
$4.58
Full NLSN calculator →
PEP
PepsiCo Inc.
● Live price
3.66%
Share price
$155.29
Annual div
$5.69
5Y div CAGR
40.4%
Payout ratio
50%
After 10 yrs · $10,000 · DRIP
Portfolio value
$144.7K
Annual income
$63,430.49
Full PEP calculator →

Portfolio growth — NLSN vs PEP

📍 PEP pulled ahead of the other in Year 5

Annual dividend income

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Recession Test — Did They Cut Dividends?

How each stock treated shareholders during the 3 biggest crises of the last 20 years

Crisis PeriodNLSNPEP
2008–2009
GFC
— No data— No data
2020 Q1–Q2
COVID
— No data— No data
2022 Q4
Rate Hike
— No data— No data
Based on dividend payment history. "Increased" = dividend grew during crisis. "Maintained" = held within 3%. "Cut" = reduced by more than 3%.
📅

Dividend Calendar Overlap

Combined, NLSN + PEP cover 0 of 12 monthsgood coverage

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
NLSN pays
PEP pays
Both pay
Neither
💰

Tax Bracket Optimizer

Which stock is actually better after tax? Adjust your rate to find out.

NLSN
Annual income on $10K today (after 15% tax)
$2,977.13/yr
After 10yr DRIP, annual income (after tax)
$3.89/yr
PEP
Annual income on $10K today (after 15% tax)
$311.45/yr
After 10yr DRIP, annual income (after tax)
$53,915.92/yr
At 15% tax rate, PEP beats the other by $53,912.02/year in after-tax income after 10 years on $10,000
⚖️

Lazy Portfolio Split Optimizer

What's the optimal mix of NLSN + PEP for your $10,000?

NLSN: 50%PEP: 50%
100% PEP50/50100% NLSN
Portfolio after 10yr
$85.5K
Annual income
$31,717.54/yr
Blended yield
37.09%
📊

Analyst Conviction Gap

Where Wall Street is most bullish on PEP right now

NLSN
Analyst Ratings
9
Buy
13
Hold
3
Sell
Consensus: Hold
Price Target
$25.50
-8.9% upside vs current
Range: $17.00 — $34.00
PEP
Analyst Ratings
1
Strong
15
Buy
27
Hold
1
Sell
Consensus: Hold
Price Target
$172.43
+11.0% upside vs current
Range: $156.00 — $191.00
Altman Z
3.6
Piotroski
7/9
Analyst ratings via FMP. Altman Z-Score: >3.0 safe, 1.81–3.0 grey zone, <1.81 distress. Piotroski: 7–9 strong, 0–3 weak.
🏛️

Copy Congress — What Are Politicians Buying?

Senate & House STOCK Act disclosures (last 90 days)

NLSN buys
0
PEP buys
0
No recent congressional trades found for NLSN or PEP in the last 90 days.
STOCK Act mandates disclosure within 45 days of transaction. Data via FMP.Full tracker →
MetricNLSNPEP
Forward yield35.03%3.66%
Annual dividend / share$9.80$5.69
Payout ratio50%50%
1-year div growth0%0%
5-year div CAGR-50%40.4%
Portfolio after 10y$26.3K$144.7K
Annual income after 10y$4.58$63,430.49
Total dividends collected$3.9K$125.7K
Payment frequencyquarterlyquarterly
SectorStockConsumer Staples
Analyst consensusHoldHold
Analyst price target$25.50$172.43

Year-by-year: NLSN vs PEP ($10,000, DRIP)

YearNLSN PortfolioNLSN Income/yrPEP PortfolioPEP Income/yrGap
1$12,451$1,751.25$10,854$514.44+$1.6KNLSN
2$14,342$1,018.94$11,982$758.21+$2.4KNLSN
3$15,894$548.43$13,526$1,136.44+$2.4KNLSN
4$17,291$284.02$15,727$1,741.93+$1.6KNLSN
5← crossover$18,645$144.38$19,012$2,750.28$367.00PEP
6$20,023$72.75$24,173$4,514.44$4.2KPEP
7$21,462$36.51$32,789$7,793.80$11.3KPEP
8$22,982$18.29$48,258$14,354.51$25.3KPEP
9$24,600$9.15$78,586$28,686.63$54.0KPEP
10$26,327$4.58$144,688$63,430.49$118.4KPEP

NLSN vs PEP: Complete Analysis 2026

NLSNStock

Nielsen Holdings plc, together with its subsidiaries, operates as a measurement and data analytics company worldwide. The company provides viewership and listening data, and analytics principally to media publishers and marketers, and advertising agencies for television, computer, mobile, CTV, digital, and listening platforms. It also offers television audience measurement services; digital audience measurement services; video advertising services; and independent measurement and consumer research primarily servicing radio, advertisers, and advertising agencies in the audio industry. In addition, it offers consumer behavioral and transactional data. Nielsen Holdings plc provides marketing solutions. The company was founded in 1923 and is headquartered in New York, New York. As of October 11, 2022, Nielsen Holdings plc was taken private.

Full NLSN Calculator →

PEPConsumer Staples

PepsiCo, Inc. manufactures, markets, distributes, and sells various beverages and convenient foods worldwide. The company operates through seven segments: Frito-Lay North America; Quaker Foods North America; PepsiCo Beverages North America; Latin America; Europe; Africa, Middle East and South Asia; and Asia Pacific, Australia and New Zealand and China Region. It provides dips, cheese-flavored snacks, and spreads, as well as corn, potato, and tortilla chips; cereals, rice, pasta, mixes and syrups, granola bars, grits, oatmeal, rice cakes, simply granola, and side dishes; beverage concentrates, fountain syrups, and finished goods; ready-to-drink tea, coffee, and juices; dairy products; and sparkling water makers and related products. It serves wholesale and other distributors, foodservice customers, grocery stores, drug stores, convenience stores, discount/dollar stores, mass merchandisers, membership stores, hard discounters, e-commerce retailers and authorized independent bottlers, and others through a network of direct-store-delivery, customer warehouse, and distributor networks, as well as directly to consumers through e-commerce platforms and retailers. The company was founded in 1898 and is headquartered in Purchase, New York.

Full PEP Calculator →
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⚠️ Educational purposes only. Not financial advice. Congressional trades sourced from SEC STOCK Act filings via FMP. Past performance does not guarantee future results.