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NLSN vs PM: Dividend Comparison 2026

NLSN yields 35.03% · PM yields 3.48%● Live data

vsPost on X →
After 10 years · $10,000 invested · DRIP enabled
🏆 PM wins by $23.3K in total portfolio value· pulled ahead in Year 4
10 years
NLSN
NLSN
● Live price
35.03%
Share price
$27.98
Annual div
$9.80
5Y div CAGR
-50%
Payout ratio
50%
After 10 yrs · $10,000 · DRIP
Portfolio value
$26.3K
Annual income
$4.58
Full NLSN calculator →
PM
Philip Morris International
● Live price
3.48%
Share price
$165.34
Annual div
$5.76
5Y div CAGR
17.2%
Payout ratio
50%
After 10 yrs · $10,000 · DRIP
Portfolio value
$49.6K
Annual income
$2,492.02
Full PM calculator →

Portfolio growth — NLSN vs PM

📍 PM pulled ahead of the other in Year 4

Annual dividend income

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Recession Test — Did They Cut Dividends?

How each stock treated shareholders during the 3 biggest crises of the last 20 years

Crisis PeriodNLSNPM
2008–2009
GFC
— No data— No data
2020 Q1–Q2
COVID
— No data— No data
2022 Q4
Rate Hike
— No data— No data
Based on dividend payment history. "Increased" = dividend grew during crisis. "Maintained" = held within 3%. "Cut" = reduced by more than 3%.
📅

Dividend Calendar Overlap

Combined, NLSN + PM cover 0 of 12 monthsgood coverage

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
NLSN pays
PM pays
Both pay
Neither
💰

Tax Bracket Optimizer

Which stock is actually better after tax? Adjust your rate to find out.

NLSN
Annual income on $10K today (after 15% tax)
$2,977.13/yr
After 10yr DRIP, annual income (after tax)
$3.89/yr
PM
Annual income on $10K today (after 15% tax)
$296.12/yr
After 10yr DRIP, annual income (after tax)
$2,118.22/yr
At 15% tax rate, PM beats the other by $2,114.32/year in after-tax income after 10 years on $10,000
⚖️

Lazy Portfolio Split Optimizer

What's the optimal mix of NLSN + PM for your $10,000?

NLSN: 50%PM: 50%
100% PM50/50100% NLSN
Portfolio after 10yr
$38.0K
Annual income
$1,248.30/yr
Blended yield
3.29%
📊

Analyst Conviction Gap

Where Wall Street is most bullish on PM right now

NLSN
Analyst Ratings
9
Buy
13
Hold
3
Sell
Consensus: Hold
Price Target
$25.50
-8.9% upside vs current
Range: $17.00 — $34.00
PM
Analyst Ratings
17
Buy
7
Hold
1
Sell
Consensus: Buy
Price Target
$194.30
+17.5% upside vs current
Range: $180.00 — $205.00
Altman Z
4.0
Piotroski
7/9
Analyst ratings via FMP. Altman Z-Score: >3.0 safe, 1.81–3.0 grey zone, <1.81 distress. Piotroski: 7–9 strong, 0–3 weak.
🏛️

Copy Congress — What Are Politicians Buying?

Senate & House STOCK Act disclosures (last 90 days)

NLSN buys
0
PM buys
0
No recent congressional trades found for NLSN or PM in the last 90 days.
STOCK Act mandates disclosure within 45 days of transaction. Data via FMP.Full tracker →
MetricNLSNPM
Forward yield35.03%3.48%
Annual dividend / share$9.80$5.76
Payout ratio50%50%
1-year div growth0%0%
5-year div CAGR-50%17.2%
Portfolio after 10y$26.3K$49.6K
Annual income after 10y$4.58$2,492.02
Total dividends collected$3.9K$11.7K
Payment frequencyquarterlyquarterly
SectorStockConsumer Staples
Analyst consensusHoldBuy
Analyst price target$25.50$194.30

Year-by-year: NLSN vs PM ($10,000, DRIP)

YearNLSN PortfolioNLSN Income/yrPM PortfolioPM Income/yrGap
1$12,451$1,751.25$11,648$408.29+$803.00NLSN
2$14,342$1,018.94$13,589$495.90+$753.00NLSN
3$15,894$548.43$15,877$603.21+$17.00NLSN
4← crossover$17,291$284.02$18,580$734.88$1.3KPM
5$18,645$144.38$21,781$896.75$3.1KPM
6$20,023$72.75$25,578$1,096.12$5.6KPM
7$21,462$36.51$30,092$1,342.17$8.6KPM
8$22,982$18.29$35,470$1,646.46$12.5KPM
9$24,600$9.15$41,892$2,023.58$17.3KPM
10$26,327$4.58$49,578$2,492.02$23.3KPM

NLSN vs PM: Complete Analysis 2026

NLSNStock

Nielsen Holdings plc, together with its subsidiaries, operates as a measurement and data analytics company worldwide. The company provides viewership and listening data, and analytics principally to media publishers and marketers, and advertising agencies for television, computer, mobile, CTV, digital, and listening platforms. It also offers television audience measurement services; digital audience measurement services; video advertising services; and independent measurement and consumer research primarily servicing radio, advertisers, and advertising agencies in the audio industry. In addition, it offers consumer behavioral and transactional data. Nielsen Holdings plc provides marketing solutions. The company was founded in 1923 and is headquartered in New York, New York. As of October 11, 2022, Nielsen Holdings plc was taken private.

Full NLSN Calculator →

PMConsumer Staples

Philip Morris International Inc. operates as a tobacco company working to delivers a smoke-free future and evolving portfolio for the long-term to include products outside of the tobacco and nicotine sector. The company's product portfolio primarily consists of cigarettes and smoke-free products, including heat-not-burn, vapor, and oral nicotine products that are sold in markets outside the United States. The company offers its smoke-free products under the HEETS, HEETS Creations, HEETS Dimensions, HEETS Marlboro, HEETS FROM MARLBORO, Marlboro Dimensions, Marlboro HeatSticks, Parliament HeatSticks, and TEREA brands, as well as the KT&G-licensed brands, Fiit, and Miix. It also sells its products under the Marlboro, Parliament, Bond Street, Chesterfield, L&M, Lark, and Philip Morris brands. In addition, the company owns various cigarette brands, such as Dji Sam Soe, Sampoerna A, and Sampoerna U in Indonesia; and Fortune and Jackpot in the Philippines. The company sells its smoke-free products in 71 markets. Philip Morris International Inc. was incorporated in 1987 and is headquartered in New York, New York.

Full PM Calculator →
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⚠️ Educational purposes only. Not financial advice. Congressional trades sourced from SEC STOCK Act filings via FMP. Past performance does not guarantee future results.