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The Clorox Company · NYSE
Price: $94.97 · Annual div: $4.96/share · Frequency: quarterly · Payout ratio: 50% · Ex-div: TBD
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Year your monthly dividend income covers each expense (based on current settings)
$10,000 in CLX → $43.9K in 10 years · $337.15/month
The Clorox Company is a global manufacturer and marketer of both consumer and professional products, operating through four distinct segments: Health and Wellness, Household, Lifestyle, and International. The Health and Wellness division offers a range of cleaning solutions, including laundry additives and home care items under brand names such as Clorox, Clorox2, Scentiva, Pine-Sol, Liquid-Plumr, Tilex, and Formula 409. It also supplies professional cleaning and disinfecting products via the CloroxPro and Clorox Healthcare brands, alongside professional food service goods from Hidden Valley. Additionally, this segment provides vitamins, minerals, and supplements (VMS) within the United States, marketed under the RenewLife, Natural Vitality, NeoCell, and Rainbow Light labels. Dedicated to the U.S. market, the Household segment features cat litter products from Fresh Step and Scoop Away, food storage bags and wraps under the Glad brand, and grilling essentials like Kingsford charcoal. The Lifestyle segment, also primarily serving the U.S., encompasses dressings, dips, seasonings, and sauces, predominantly from Hidden Valley; natural personal care items offered by Burt's Bees; and water-filtration systems from Brita. Internationally, the International segment distributes a broad portfolio of products including laundry additives, home care items, water-filtration systems, digestive health products, grilling supplies, cat litter, various food items, bags and wraps, natural personal care products, and professional cleaning and disinfecting solutions. Key international brands include Clorox, Ayudin, Clorinda, Poett, Pine-Sol, Glad, Brita, RenewLife, Ever Clean, and Burt's Bees. Clorox's extensive product line reaches customers through a diverse array of channels. These include major retailers, grocery stores, warehouse clubs, discount outlets, home hardware centers, pharmacies, pet stores, military exchanges, both company-owned and third-party e-commerce platforms, distributors, and a direct sales force. Established in 1913, the company's corporate headquarters are situated in Oakland, California.
This calculation uses the DividendFlow Engine v6.0. Data is verified daily against SEC filings and FMP real-time feeds to ensure projection accuracy.
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Real after-tax yield depends on where you live and how you hold CLX.
| Account/Country | Tax Rate | After-tax Yield | Real Yield | $10K Annual Income |
|---|---|---|---|---|
| 🇺🇸 Roth IRA / 401k | 0% | 5.22% | 2.42% | $522 / yr |
| 🇺🇸 US Taxable (15%) ✓ | 15% | 4.44% | 1.64% | $444 / yr |
| 🇺🇸 US Taxable (20%) | 20% | 4.18% | 1.38% | $418 / yr |
| 🇬🇧 UK ISA | 0% | 5.22% | 2.42% | $522 / yr |
| 🇬🇧 UK Taxable | 8.75% | 4.76% | 1.96% | $476 / yr |
| 🇨🇦 TFSA | 0% | 5.22% | 2.42% | $522 / yr |
| 🇨🇦 CA Taxable | 25% | 3.92% | 1.12% | $392 / yr |
| 🇦🇺 Super (pension) | 15% | 4.44% | 1.64% | $444 / yr |
| 🇦🇺 AU Taxable | 30% | 3.65% | 0.85% | $365 / yr |
| 🇩🇪 DE Taxable | 26.375% | 3.84% | 1.04% | $384 / yr |
| 🇫🇷 FR Taxable | 30% | 3.65% | 0.85% | $365 / yr |
Real yield = after-tax yield minus US CPI of 2.8%. 12-month CPI (US BLS via FMP economic-indicators). Click any row to select. US withholding tax (30%, reducible by treaty) applies to non-US residents holding US stocks in taxable accounts.
12-month CPI (US BLS via FMP economic-indicators).
Based on current dividend of $4.96/share/yr · 🇺🇸 US Taxable (15%) · static projection (no growth assumed).
CLX pays quarterly — 4 times per year. Next ex-div: TBD.
How CLX compares to typical Consumer Defensive averages.
Benchmarks: S&P 500 sector averages (2024–2026). Sources: Morningstar, Bloomberg, NAREIT. 5Y CAGR for CLX sourced from FMP /financial-growth endpoint — real data, not estimates.
When executives buy their own stock, it's a signal they believe in the dividend's sustainability.
| Insider | Title | Type | Date | Shares | Price | Total Value |
|---|---|---|---|---|---|---|
| Buy | 2026-05-05 | 5,000 | $85.82 | $429.1K | ||
| F-InKind | 2026-04-01 | 244 | $103.63 | $25.3K | ||
| A-Award | 2026-03-31 | 265.367 | — | — | ||
| A-Award | 2026-02-13 | 212.639 | — | — | ||
| A-Award | 2026-03-31 | 325.678 | — | — | ||
| A-Award | 2026-02-13 | 172.363 | — | — | ||
| A-Award | 2026-03-31 | 506.61 | — | — | ||
| A-Award | 2026-02-13 | 191.291 | — | — | ||
| A-Award | 2026-03-31 | 325.678 | — | — | ||
| A-Award | 2026-02-13 | 27.05 | — | — |
Insider transactions sourced from SEC Form 4 filings via Financial Modeling Prep. See disclaimer.
Analyst consensus price target via FMP. Not a guarantee of future performance. Past analyst accuracy varies.
Altman Z-Score predicts bankruptcy risk. Piotroski F-Score measures financial strength across 9 criteria. High scores → lower dividend cut risk. Data via FMP financial statements.
Insiders are net buyers — historically a positive signal for dividend sustainability. Last purchase: 2026-05-05
Revenue breakdown from latest annual report via FMP. Percentages may not sum to 100% due to rounding.
Dividend yields, payout ratios, and financial metrics are sourced from Financial Modeling Prep (FMP) and cross-referenced with SEC EDGAR filings. Data is cached and updated every 24 hours via our nightly refresh. DRIP projections are forward-looking estimates, not guarantees.
Educational purposes only. Not financial advice. DividendFlow is not a registered investment advisor. Projections generated by the CLX dividend calculator are estimates based on historical data and user inputs. Actual future returns, stock prices, and dividend payments will vary. Dividends can be cut or suspended at any time. All investments carry risk, including the loss of principal. Please consult a qualified financial professional before making any investment decisions. Full disclaimer →
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